Navigating the Future of Sitecore: Is XM Cloud the Only Path Forward? 

Akshay Sura - Partner

24 Jan 2024

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Sitecore has made a name for itself in the vast content management systems (CMS) world. With the arrival of Sitecore XM Cloud, people are considering the future of existing Sitecore customers on Sitecore XP. 

Sitecore 10.x Background 

Sitecore 10.x boasts powerful features and flexibility, which has helped it become a staple for many businesses' digital strategies. Marketers and developers love it because it can provide a seamless and customized user experience. But with the rise of cloud-native solutions, companies that use Sitecore 10.x have reached a critical crossroads: should they shift to Sitecore XM Cloud or stick to what they know? 

Challenges with Moving to Sitecore XM Cloud 

1. Region Issues: 

One of the biggest worries when moving your data into the cloud is where it will be stored. Companies that operate in regions with strict data storage laws may find themselves in trouble. The fundamental nature of cloud hosting needs to fit better with specific legal frameworks. 

2. Security and Compliance: 

Cloud solutions like Sitecore XM Cloud come packed with security measures but transitioning to these platforms raises legitimate concerns about new vulnerabilities being introduced. Specifically during migration or day-to-day operations after everything is transferred. 

3. Cost Implications: 

Switching systems is never purely a technical challenge - it always comes with its own set of financial burdens, too. Companies need to consider how much money they will spend on migration tools, training employees on using these new tools, and potential downtime when transitioning between services (which can be costly). 

Alternatives to Sitecore XM Cloud 

Although we're being dragged into the clouds, this doesn't mean you'll be forced to use Sitecore XM Cloud. Here are a few alternatives: 

1. Stay on Sitecore 10.x: 

For companies still looking to leap, staying on your current system might be the best option. It will continue to serve your needs effectively as long as it is properly maintained and kept up-to-date. Just remember that eventually, there will come a day when support ends. 

2. Hybrid Solutions: 

If you catch my drift, this is like sticking one foot in the water before fully jumping in - and meeting somewhere in the middle. Companies can use cloud services and on-premise solutions to create their perfect setup. This way, they can take advantage of the cloud's scalability while controlling certain important infrastructure aspects. 

3. Third-party Integrations: 

If there's something specific that you need taken care of but want to avoid paying for an entire migration, exploring third-party integrations may help you find the missing piece to your puzzle. 

Future Prospects for Sitecore Customers 

The digital world is constantly changing - and so is Sitecore's road map. Even though we all know that cloud solutions will take over, it's hard to believe that Sitecore would ever leave its existing customers behind. Strategies include extended support for old systems, gradual transition plans, or even new products aimed at businesses that aren't ready for the cloud yet. 

Opportunities and challenges come with transitioning to Sitecore XM Cloud. If your business is already on Sitecore 10.x, you have a lot to consider before moving forward. Regional laws, compliance requirements, security needs, and financial implications are all factors that should be considered. 

It's a more than one-size-fits-all future for Sitecore customers. They know this, too, so they'll likely keep offering different solutions to cater to different needs. 

Konabos Wayfinder 

In today's turbulent, ever-changing digital world, where the line between offline and online is no longer clear, focusing on customer experience (CX) is vital to growing and competing. This is where our service comes in. The Konabos Wayfinder's Digital Experience Roadmapping can help you understand how to navigate the complex journey of digital transformation. With this service, you get peace of mind and a clear roadmap that helps you confidently look at the future. 

Our unique approach is designed to use the best-of-breed solutions for every part of your marketing technology stack. This guarantees that your transition between old legacy systems and new solutions will be easy. 

We make sure your solution is tailored to what your business needs by offering different options that last anywhere from 45 days to 90 days. Each one of these options aims to achieve strategic clarity along with a customer-centric approach. 

At Konabos, we have a team of seasoned Sitecore experts who can help guide you at every step. 

From analyzing the current state to planning out the future state, we provide invaluable insights and recommendations for your platforms. 

This streamlines operations and enhances marketing effectiveness, which drives efficiency across all technology and marketing parts of your company. 

With us as your guide through the ever-changing world of MarTech, every decision will be precision-guided, and every strategy will work in harmony for long-term transformational success. 

Sitecore Upgrades 

Upgrading a Sitecore solution is a challenging task. It doesn't just involve updating a codebase. It requires managing multiple stakeholders, juggling parallel development streams, and orchestrating migrations to avoid issues. Konabos has done this many times, and they have 9 MVPs on staff to prove it. Throw in over 100 years of combined Sitecore development experience, and you're an upgrade expert. 

Konabos knows that their job isn't just to upgrade a platform. Their job is to streamline the process as much as possible for their clients while keeping risk as low as possible. They're confident they can do this by focusing on six areas of expertise, which consist of multiple stages each: 

1. Understanding the existing infrastructure involves learning about the system components and mapping them out. 

2. Assessing your current site performance: This way, they know where improvements must be made. 

3. Looking at technical specifications: What do you have? And what do you need? 

4. Examining third-party integrations: What's good? What's bad? 

5. Understanding your use of Sitecore features: What's worth keeping around? 

6. Rationalizing to consolidate or remove underutilized components 

Once all that is out, they move on to data migration – one of the most critical steps in any project upgrade. In this stage, they look at content locations and decide what needs migration and what should be removed entirely. 

Finally, there's stakeholder management — something that many other agencies overlook completely but is integral to success. 

Their process ensures the integrity and efficiency of an upgrade at scale while minimizing risk throughout every step. 

Konabos can help with:

  1. Upgrade / Implementation Assistance
  2. Upgrade Review and Oversight
  3. Technology Roadmapping - Sitecore Upgrades
  4. Sitecore - Konabos Wayfinder

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Akshay Sura

Akshay is a nine-time Sitecore MVP and a two-time Kontent.ai. In addition to his work as a solution architect, Akshay is also one of the founders of SUGCON North America 2015, SUGCON India 2018 & 2019, Unofficial Sitecore Training, and Sitecore Slack.

Akshay founded and continues to run the Sitecore Hackathon. As one of the founding partners of Konabos Consulting, Akshay will continue to work with clients to lead projects and mentor their existing teams.


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